A free-loan society (gemach) operating at the Lubavitch yeshivah and beis midrash in Montreal. The Rebbe's letters to its committee date from roughly 1958–1968. See also Tzedakah – Free loans (gemach) and acts of kindness, and Tomchei Temimim, Montreal.
Growing in kindness. The Rebbe stressed the special importance of supporting tzedakah initiatives such as the Montreal gemach (IK 8574), and encouraged those involved to persist and grow in their work with ever-increasing dedication (IK 9249, 9792).
Special times. He urged expanding acts of kindness with joy at auspicious times connected with redemption (IK 5931), and drew on Chanukah's ever-increasing light as a model for growth in kindness (IK 10034).
Sources: the Rebbe's letters cited above.