10659 —עצה על עסקים, סוכן, ופרסומת

Advice on Business, Agent, and Advertising Decisions

ב' שבט, ה'תשל"ג
The Rebbe writes that his earlier suggestions regarding business, agent, and advertising matters were meant to be adapted to the local situation. He advises consulting knowledgeable friends on site and acting accordingly for success.
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[ב' שבט, ה'תשל"ג]

שלום וברכה!

הזכרתי

עה"צ לכהנ"ל.

בנוגע לפרנסתו (מסחרו, הסוכן שלו, פרסומת):

בעת

שהצעתי אמרתי שכיון שאין כל המקומות שווים בזה - הצעותי פירושן:

לברר

במקומו המתאימות שם וכו', ולהתייעץ עם ידידים מבינים שעל אתר. ובהתאם לכ"ז יעשה.

B"H, 2nd of Shevat, 5733.

Shalom u'Vrachah!

I have mentioned it at the resting place for success.

Regarding his livelihood (his business, his agent, advertising): When I made my suggestion, I said that since not all places are the same in this respect—my suggestions meant: to clarify in his location what is suitable there, etc., and to consult with knowledgeable friends on site. He should act accordingly.


Summary

The Rebbe teaches that business advice should be adapted to local conditions and encourages consulting with knowledgeable people in one's area before making decisions.

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