ליובאוויטש (Lubavitch) is a village in Russia that became the center of the Chabad-Lubavitch movement, a major branch of Chassidism. The town served as the seat of the Chabad Rebbes for over a century, from the early 19th century until World War I.

The name ליובאוויטש is derived from the Russian word любовь (lyubov), meaning "love," and the town's name has come to symbolize the love and warmth that Chabad emphasizes in its outreach and spiritual guidance.

Chabad-Lubavitch, led by the Lubavitcher Rebbes, including the most recent Rebbe, Rabbi Menachem Mendel Schneerson, has become one of the most influential Chassidic movements worldwide, known for its focus on Jewish education, outreach, and the spreading of Torah and Chassidus to Jews around the globe. The movement is also renowned for its network of emissaries (Shluchim) who work to strengthen Jewish life in communities worldwide.